In 2019, I competed in the UGA Digital Marketing Competition alongside my team members, Katie Ryan, Alyssa Farnell, and Susy Viera-DiMarco. Our group chose to work with Carter’s, the children’s clothing brand, and we finished the competition as semi-finalists. We created this slide deck in the “Knockout Round” to visualize the Black Friday campaign that our group created for the competition. We then presented it to our group’s coach, however, we were not selected to proceed to the final round. (Please click the image to the left to view the entire file.)